Branding / Logo

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Working Out Your Brand Definition

in Branding / Logo, YAT News /

Before you begin working on your brand, dig deep and find your motivation. Ask yourself:

  • What do I want my brand to achieve? What sorts of things am I looking to do when it comes to showing what my brand has to offer?
  • How long do I need this brand to last? Is this short term, or am I looking to have this last longer than anything else I do?
  • What is my brand personality? Having a personality associated with your brand helps you to “have a face” for your company.

Before you put a single pixel on a screen, or draw the first faint trace of a line on paper, you must understand who you want to reach with your brand. Here’s what you have to nail down about your ideal customer.

You are a vital part of working out your business and what the brand looks like. Why? Because you care more than anyone else about how your brand turns out. Working with us to learn what you can and to see what branding works best is a big deal and can go a long way toward your business’s overall success as well.

If you need social media help from an advertising agency in Arkansas, then you’ve come to the right place. We take care of a number of marketing details, including website development in Benton Arkansas, marketing consulting, and ghost blogging, so contact us today to learn more about what we have to offer.

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Working Out Your Brand

in Branding / Logo, Marketing Tips, YAT News /

When creating your brand, it’s imperative that you think about everything from your logo to color scheme to the tag line. You also have to have a memorable brand name, strong message, support system, and all of the necessary legalities, like getting trademarked, in place. It will take some time, but it will end up being very worth it in the long run.

Build your own online platform such as a blog or website that you own, then amplify your content and engage with your audience on social networks. Then, keep these things in mind as you go ahead and expand your brand.

  • Be authentic.
  • Have a unique voice.
  • Build an email list.
  • Have a memorable design.
  • Create a memorable slogan that expresses your mission and purpose
  • Empower your customers

Personal branding should be a large part of everything you do. It should be weaved into your life. It shouldn’t just be in the clothes you wear but in your every action with friends and business colleagues.

If you need help from an advertising agency in Arkansas, you’ve come to the right place. We do everything from ghost blogging to marketing consulting, and everything in between. Contact us today to get more information about our services and how we can help you get started with your online marketing campaign.

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Be Yourself When Branding

in Branding / Logo, YAT News /

Find your own style. You don’t have to do what everyone else is doing and just follow the crowd.Use your style and uniqueness to attract the jobs and clientele that you desire. When I think of this tip I’m always reminded of Gary Vaynerchuk and how he built his brand by doing videos sharing wine reviews and tips. No one else was doing it and now look around hundreds of people are following in his footsteps. Find your own style and create a new set of footprints for others to follow in.

It’s important to have a clear picture of your personal and professional goals, both short and long term. This will help you to not only identify the most important things to spend your time on but will also have something to align new projects with. Use your values and priorities as a compass that guides you both in action and your decision-making process.

If you’re looking for an Arkansas advertising agency, then you’ve come to the right place. We can help you with social media management, marketing consulting, advertising consulting, ghost blogging and more. Contact us today to learn more about our services!

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