Marketing Tips

Full service Advertising Agency and Social Media experts.

Tips for Consistency

in Marketing Tips, YAT News /

An outstanding social media initiative is one that is nurtured constantly. Throwing up a blog here and a picture there won’t build a prosperous marketing strategy.

So, you’re trying to be more and more consistent with your posting. How can you make it happen more easily? Are there ways to sort it out and see what could be best for your purposes? Here are a handful of ideas you can utilize to be more consistent.

  • Write content. Always keep the targeted buyer in mind when sharing content. Blogs, new white papers, and webinar invitations are smart choices.
  • Curate content. Posting relevant industry information and articles written by others are additional ways to fill the social media calendar. Avoid always posting something sales-y. This turns audiences off.
  • Listen. Tools that let companies listen to what competitors and the target audience are interested in and talking about guides them toward what they should be sharing.

If you’re looking for an Arkansas advertising agency, then you’ve come to the right place. We can help you with social media management, marketing consulting, advertising consulting, ghost blogging and more. Contact us today to learn more about our services!

 

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Nurturing Your Social Media Marketing

in Marketing Tips, Social Media, YAT News /

An outstanding social media initiative is one that is nurtured constantly. Throwing up a blog here and a picture there won’t build a prosperous marketing strategy. You want to be able to get people interested and have them stick around for the long haul.

  • Write content. Always keep the targeted buyer in mind when sharing content. Blogs, new white papers, and webinar invitations are smart choices. You want to be smart about what you’re writing and let people know what it is that you’re doing.
  • Curate content. Posting relevant industry information and articles written by others are additional ways to fill the social media calendar. Avoid always posting something sales-y. This turns audiences off. You want to have lots of great content that your audience will be excited about and interested in.
  • Listen. Tools that let companies listen to what competitors and the target audience are interested in and talking about guides them toward what they should be sharing. There are a lot of great tools out there, just be selective and use what works best.

If you need social media help from an advertising agency in Arkansas, then you’ve come to the right place. We take care of a number of marketing details, including website development in Benton Arkansas, marketing consulting, and ghost blogging, so contact us today to learn more about what we have to offer.

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Be Vigilant About What You Share on Social Media

in Marketing Tips, YAT News /

When it comes to figuring out what to share on social media, quality beats quantity. You want to publish content consistently, but it also has to be valuable. Quality content is:

  • Relevant to your audience, and things that they would be likely to read or share.
  • Helpful to those who may be looking at your page.
  • Entertaining and fun for the people who are following your site.

One trend becoming popular that you should be cautious of is relying on tools that “suggest” content to share to your audience. Sometimes the suggestions are decent, but in most cases, you’ll end up with a lot of suggested content that isn’t very relevant or high quality. You want to be sure that you’re getting ahead of everything.

If you didn’t take the time to check the suggestions and just blindly added the posts, you’d be sharing content that’s not really helpful to your audience. Strive to share the best content, not just what’s immediately available. Using RSS feeds as a main source is a good way to combat this – then you can curate the content and share what you feel is relevant.

If you need help from an advertising agency in Arkansas, you’ve come to the right place. We do everything from ghost blogging to marketing consulting, and everything in between. Contact us today to get more information about our services and how we can help you get started with your online marketing campaign.

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