Visualization and Social Media
Humans are, by nature, very visual beings. In the brain itself, there are hundreds of millions of neurons devoted to visual processing, nearly 30 percent of the entire cortex, as compared with 8 percent for touch and just 3 percent for hearing.
In other words, the most successful marketing teams are not only able to communicate messages in written form, they’re also able to create stunning designs that aid in telling a compelling visual story. This can be really useful as you work things out and see what is best for your needs.
Consumers are used to having their social network feeds filled with posts from the various brands they follow. They’re used to ignoring ads on the edge of the screen or interspersed with typical posts. The unfortunate consequence of this is it’s becoming increasingly difficult for marketers to get their messages to stand out. Visual marketing is one way to fight through the noise.
In addition to having shorter attention spans, today’s online audiences are bombarded with marketing messages on all social media channels. As is the case with traditional offline marketing, they quickly become desensitized to the messages put before them. It’s up to the social media marketing team to consistently create eye-catching, engaging content.
If you’re looking for an Arkansas advertising agency, then you’ve come to the right place. We can help you with social media management, marketing consulting, advertising consulting, ghost blogging and more. Contact us today to learn more about our services!