When you’re starting a small business, you’re likely trying to figure out the best ways to get your marketing together. That being said, how can you best utilize social media? Here are some thoughts to consider.
- Get involved in conversations, and not just on your own page. Talk on other relevant pages and let people know about your expertise in a humble manner. Be comfortable and let people hear your “voice.”
- Take the time to develop your own meaningful content on social media, and make sure that you’re hitting every aspect of your business as you’re doing so. That will keep people interested and it will make your social media much more SEO friendly as time goes on.
- Set boundaries on when you’ll answer social media. Do it during the work day, and don’t take it home with you unless you absolutely have to. That way, you will still have the momentum when it comes time for you to continue.
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