Marketing Tips

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How To Use Analytics

in Marketing Tips, YAT News /

You probably see analytics all over the place when you’re talking about your website and what you can do with it. That being said, what can you actually go ahead and use analytics for? Here are a couple of ideas.

  • You can use them to see web traffic and patterns in that traffic, including what days you get the most out of your traffic.
  • You can utilize them in order to make observations about the areas which you are getting the most traffic from, and where you may need to try and increase the interest and the presence of your website.
  • You can see where your website hits are coming from in the first place. Social media? Website searches? This is important to help focus your marketing.
  • You can see your bounce rate, which will show you if people are actually sticking around and looking at your website or if they are just giving up and trying somewhere else.

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