After you’ve got some content on the site, it’s time for you to start being assertive about going after people that you want in your audience. A good way to start doing this is by subscribing to Twitter feeds that talk about topics which are related to yours. For example, if your company is one that sells farming products, you will want to follow Twitter feeds relating to agriculture, farming, and other related topics.
The Twitter feeds that you follow can help feed information into your own feed and you can retweet some of what they’re saying in order to create awareness. Many times, the feeds that you follow will follow you back as well. When they do that, they will likely do the same thing for you without you even asking; that’s why you need to continue to post relevant and interesting information on a consistent basis. If you peter off, even just a little, people may start to lose interest and forget that you’re there.
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