Utilize Twitter as a way to drive traffic toward your other social media, blogs, and/or websites. No matter what social media site you’re using, you want to make sure that people can get to your other online content. If you’ve got a Facebook, Instagram, or another social media account, you want to make sure that people are hitting up your other content as well. This is especially important if you are selling products on your website or you’re promoting a blog that needs traffic in order for you to monetize it.
Link to your recent blog posts, talk about your products, or direct people to your sites in your Tweets. Just make sure that you don’t overdo it – if your entire Twitter is about marketing and sending people to your other sites, you’re not going to hold their interest. Balance it out with other information, fun thoughts, industry news, or whatever else you find pertinent.
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